About Jousto — Energy Smarter
About Jousto

Just Jousto — Energy Smarter

Energy, made fair. Optimise for self-consumption first, then use the market to benefit people — not just corporations.

Jousto exists because the energy industry often fails customers from both sides: sales companies optimise for conversion, and install companies optimise for speed. We build outcomes — with engineering, efficiency, and Jousto EMS.

We believe energy should be smarter and more democratic — especially when the spot market is cheap or negative. That’s why we’re all-in on peer-to-peer energy trading and automation that helps everyone, not just the fortunate.

Jousto — About

What we stand for

Outcomes over sales

We design around real energy needs, not oversized systems. Performance, comfort and fairness come first.

Self-consumption first

We reduce bills and carbon by prioritising using your own solar before chasing exports or “profit”.

Energy for everyone

Peer-to-peer trading lets non-solar households access cheaper solar power — not just retailers and corporates.

No Bills, Not Profit. Jousto is designed to help people live better — especially when the market is offering low or negative energy prices.

Jousto EMS — the engine behind Energy Smarter

Jousto EMS is our energy management system that turns data into decisions — monitoring, automation and optimisation across tariffs, solar generation, usage patterns and (where relevant) market pricing.

Jousto EMS dashboard
Jousto EMS dashboard — monitoring and insights.
Built for real life

What EMS helps you do

  • Monitor performance and spot issues early
  • Automate “boring wins” like schedules and load shifting
  • Optimise solar self-consumption before exporting
  • Connect to the future: peer-to-peer energy and market-aware decisions

Founder-led expertise

Jousto is led by Denny Honen — a solar PV design engineer, accredited energy auditor, software developer (DaveCRM), and long-time energy efficiency evangelist with deep experience across solar, batteries, hot water and markets.

Credentials & focus

  • 20+ years in solar PV, solar hot water, batteries and energy efficiency
  • Solar PV design engineering + accredited energy auditing
  • Serial entrepreneur + software developer (DaveCRM)
  • AI leadership & practical automation expertise
Pixar-style portrait of Denny Honen
Denny Honen — founder-led, engineering-first.
Read the founder story (optional)

The “Pink Batts” auction lesson

I once made an accidental auction buy: 5 bales of Pink Batts instead of 5 packs. I was lining a shed at my vineyard in the Barossa Valley — and it taught me first-hand how thermal efficiency changes comfort, performance and cost. That’s why Jousto starts with efficiency and right-sizing.

Leyte school rebuild (Typhoon Yolanda)

After Typhoon Yolanda, my company Optimus Energy Philippines supported a rebuild project with the Intel Foundation. We provided materials and installed solar — helping deliver the first reliable power and internet many students had ever experienced.

CNN coverage screenshot — Leyte school rebuild
CNN coverage screenshot — Leyte school rebuild & power.
Kids running at the school in Leyte
Kids at the school — Leyte, Philippines.

Jomalig Health Centre — safer births at night

On Jomalig Island, staff were delivering babies at night using phone backlights and flashlights. We helped provide electricity and lighting — energy as dignity and safety.

Jomalig Island
Jomalig Island — energy access matters.

Project experience

I’ve been involved in 200MW+ of residential and C&I rooftop PV projects across Australia, New Zealand, the Philippines, Angola & Portugal, plus solar hot water since 2004 (including launching EcoSmart Hot Water for the ASX-listed GWA group) and contributing to battery design programs in Australia.

Why the name Jousto (and who is Aarno?)

Jousto is shaped by my Finnish heritage. “Aarno” is my father’s middle name — the inspiration behind the character. It’s a nod to where I come from and what Jousto stands for: practical, resilient engineering.

24/7 support via Aarno AI

Always-on support via Live Chat, Phone and SMS — backed by Jousto EMS monitoring, alerts, and real humans when needed.

24/7 support via Aarno AI
24/7 support via Live Chat, Phone & SMS.
Need help now?

Talk to Jousto

Call or SMS us anytime — Aarno AI responds instantly and escalates to a human when required.

Customer portal: ems.jousto.com.au

Ready for Energy Smarter?

Explore Jousto EMS, learn about peer-to-peer energy, or talk to the team.